About 314e
314e is a Best in KLAS Healthcare software company established in 2004 in San Francisco. 314e also has offices in Philadelphia, Bangalore, Jaipur, and Bhutan.
314e’s customers include some of the best healthcare organizations (Academic Medical Centres, Integrated Delivery Networks, Health Insurers, etc.) in North America. We are creating cutting-edge products that improve care delivery using state-of-the-art technologies.
Innovate with 314e
Come work with us to create modern, multi-tenant, cloud-based, software-as-a-service products to improve the healthcare of millions. We offer a challenging work environment, and the ability to ship software that has an immediate impact. You will collaborate closely with engineering, design, service delivery as well as customer teams.
Responsibilities:
- Become the go-to subject matter expert (SME) on our product’s buyer personas, value propositions, and the competitive landscape.
- Develop and own the core product positioning and messaging that serves as the foundation for all marketing and sales efforts.
- Develop and own marketing assets that tell our product story, including case studies, one-pagers, website copy, and email campaigns.
- Manage and execute communications for new releases, from writing video scripts and release notes to creating feature update emails and internal training materials.
- Develop compelling content and messaging that fuels our lead generation engine and top-of-funnel marketing campaigns.
- Build sales enablement collateral such as pitch decks, battle cards, FAQs, and product positioning guides.
Requirements
- 3-5 years of hands-on product marketing experience in a B2B SaaS environment, Healthcare IT experience is a plus.
- Exceptional B2B writing and storytelling skills, with a portfolio showcasing assets like articles, case studies, sales decks, and website copy.
- AI-native mindset with the ability to use AI tools for productivity, research, and marketing execution.
- Excellent communication skills and ability to collaborate with product, design, sales & customer success across India and the US time zones.
- Strong attention to detail and commitment to quality, including proofreading, copy editing, and design consistency.
- Eagerness to continually learn the latest platforms, tools, and marketing solutions to enhance workflow.
- Demonstrates a hands-on approach to execution and a commitment to continuously learning and testing new growth channels
- Knowledge of SEO, SEM, Analytics, and Performance Marketing is a plus.